Skyrocket sales: 7 important places to use your slogan Your business slogan or company taglines is a powerful marketing tool. Once you have it, leverage it to help boost your brand and bottom line. Here are 6 places to use your slogan.   Logos – of course! A great place for your slogan is within your logo.  That way, wherever your logo is, so… Read more

Why your business needs a slogan  There are so many benefits of having a business slogan. If you don’t have one, you’re missing out on leads and sales. Here’s why.   A slogan can help your business stand out from the crowd Everyone has a business name or a website address, but not everyone has a sizzling slogan.  Bam, you’re immedi… Read more

What is a business slogan? A slogan, also known as a tagline, strapline, end line, swing line and a vast array of other lines (though not a clothes line) is a short, catchy, memorable phrase that is used to sell businesses, brands, books, blogs, products, services and ideas.  It’s usually located within a  logo, but appears in other marketing… Read more

For catchy company taglines, have fun with a pun So, you want to write a slogan with a pun? Congratulations! Pun-based slogans can be catchy, memorable and, when done right, downright awesome. That’s why we see them splashed on the side of trucks, plastered on billboards, paraded across t-shirts and printed on packaging. They’re popular, and with g… Read more

Descriptive slogans help to increase sales  Man, descriptive advertising taglines get a bad rap.   To many people, they’re not even considered slogans because they’re not catchy and creative like their creative counterparts. But in reality, they’re still short lines that help to sell your business.  In the absence of being able to write a creative… Read more

Catchy short-sentence taglines pack a sales-increasing punch Snappy short sentence slogans are one of our favourite types of slogans to create. They say sooooo much in so few words. They’re like the Yoda of the advertising world, they are. The long and short of it is, they are professional, punchy, elegant taglines that can persuade people to do bu… Read more

Learn the A-Z of these business-boosting brand taglines If you want to write your own brand-recognisable slogan, congratulations! In this article we explain the concept of these terrific taglines in more detail, show some real-world examples, outline the benefits, and importantly, tell you the mistakes to avoid when writing them.  So, let’s stand w… Read more

Emotional advertising taglines. Inspire interest. Increase sales. There’s a reason companies use emotion in their slogans.  It sells.  It sells for them, and it might just sell for your business too. One of the most popular emotive slogans of all time would have to be Nike’s Just do it. It’s emotive because it inspires motivation and empowerment, a… Read more

Taglines that rhyme – get all the info in one place Rhyming advertising taglines have a catchy charm and memorable appeal, which is why so many people want one for their own business. In this article you’ll learn everything you need to know about rhyming business taglines: what they are, their benefits, how to write one, and the potentially damagin… Read more

Using alliteration in your company tagline is a great idea Using alliteration in your business slogan ensures that your tagline will be catchy, punchy and memorable. Super, sensational, splendid stuff – right? In this article, learn everything you need to know about using alliteration correctly and effectively in your slogan. What exactly is a busi… Read more